Thursday, May 27, 2010

Nike "Write the Future" World Cup Video

I had planned on including this video along with a review of the very cool Franklin Foer book "How Soccer Explains the World", but I got so darn inspired by the recent S.L. Price piece on Argentina striker Lionel Messi (reviewed here) that I feel compelled to post the video now.

That said... here's the (insert superlative adjective here) Nike Football (not the U.S. kind) "Write the Future" ad leading up to the South Africa World Cup starting June 11: